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الأربعاء، 12 يونيو 2013

Brand YOU! Take Advantage of Your Knowledge

Regardless of whether you work for an organization or for yourself, it is very important that you have a conscious effort to sell or "brand" yourself. As marketing professionals working to achieve name recognition, trust and establish your organization as a major competitor in the workplace, it must if you plan to achieve personal and professional success.

To effectively promote with others, you must first make an assessment of your strengths and the things you know and do well. Once done, you will be able to identify the best opportunities in which you can position yourself for maximum success.

A simple way to achieve this is to make a list of the assets related to their knowledge or performance. Start with the things that people say they think is right and then moves to the areas that you feel confident in, or has been successful in the past. With this list in hand, start looking for work, employment, or other occasions where you can use your strengths.

Like anything else, the brand itself means of behavior management and the use of situations in which you can get new knowledge and skills, and existing use. By doing this, you are always ready to seize new opportunities that present themselves to you. Although, do not wait for these opportunities to come to you. Instead, environmental explorations constantly looking for trends and situations or problems that would be a good fit with your strengths. Also, for people who show similar knowledge and skills and see how they use their talents to succeed and to identify potential markets or places where you can also venture.

Here are some specific ways that can potentially improve your personal and professional brand.

Project a positive image. Sounds logical, but many people forget that they are almost always "on stage" when it comes to personal appearance. Even if you are out of work (for example, in a grocery line, at the office or elsewhere), you should be aware of how you present yourself to others. Informal conversations could reveal the fact that you work for ABC company or your own business. If you are not shaved, have clothes that are dirty or broken, the hair is not washed or otherwise disorderly, others may associate their appearance with the quality and reputation of your organization.

Be on time. If you go to work, a staff meeting or a personal or professional quote, always try to build in a little extra time and arrive a few minutes earlier. It's much better than running after the scheduled time. It can send a message that is not prepared, professional, or lack of personal discipline.

Go to work. . We all have days when we wake up and we think we "I do not feel like I should go to work today" We want to hit the snooze button and go back to sleep, but it would be a mistake Doing this. would mean that someone else might have to pick up their work to cover for you and serve customers. This is unfair to them. Instead, make a conscious effort to be at work on time every day except under emergency or health prevents it.

Be productive. In a business where every employee must carry more of the load due to downsizing and other organizational contexts, should do more often than expected or defined in their job description. Always be ready to plant to help others in the workplace and to do their best when working on a task. The old admonition to "give 110%" is essential for success in today's competitive environment.

Strive to improve. Successful people and progress in the labor market today are those who continually struggle for personal and professional use. Try to update their knowledge and skills in reading, taking classes online and in person, get a degree, get professional certifications and do what I can to grow. Those who survive downsizing and are able to achieve their personal and professional goals are those who take the time to do what they do best and improve their knowledge.

Stay abreast of industry trends. Things change so quickly in today's world can not afford to take time off or lazy when it comes to networking, attending conferences and monitor what is happening in your organization or industry. Take the time and effort to talk to experts in the field, with the help of a mentor and interact with other professionals in your field to share best practices and what successful organizations are doing to maintain competitive advantage. Use what you learn to improve and help better position the company as an industry leader.

Keep away from negative thinking. One of the biggest mistakes that many people make in the workplace is to fall into the trap of listening to negative "groupthink." Avoid people who complain incessantly, shirk their responsibilities, and complain that "they" do not tell us or let us do anything. These people are for the unemployment line or punitive action by their employers.

Be a force for performance. As the saying "Everybody loves a winner" implies, can position itself as a powerful resource and creative thinking continually find ways to improve it. Bosses like people who are forward thinking and can analyze the current situation and propose possible solutions to problems before they exist. Look around your organization's policy, procedures, products, services and business practices. What can be improved? Once you identify some thing, research and come up with a proposal to make. Present your ideas to your supervisor or other competent person (s).

These simple strategies that you can start on the road to being recognized as a force to be reckoned with. Adopting a positive and proactive approach to everything you do, you'll soon be on your way to achieving the objectives and the satisfaction that others wish for personal and professional use.

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